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Football coaches don’t trust attribution. Neither should you.
Are you familiar with the term “attribution” in marketing? Wikipedia defines it like this: Attribution is the process of identifying a set of user actions (“events”) that contribute in some manner to a desired outcome, and then assigning a value to each of these...
No really, your customers are online.
They’re there so market to them there. For less than the cost of a Starbucks visit you can market to a specific customer 150 times online and have them conditioned to prefer your dealership before they even think about getting their next car or service! More on that...
ZMOT… Zero Moment of TOO LATE!
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“Digital Marketing” is a Recipe For Failure
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Influence Your Customers to Choose You
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